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Riley I Design • Web Development

Custom WordPress builds + practical plugins

I build fast, maintainable WordPress sites and tools—custom themes (ACF Pro flexible layouts), WooCommerce integrations, and lightweight plugins that play nicely with page builders and real-world client needs.

ACF Pro Flexible Layouts
WPBakery 
WooCommerce
Performance-minded

What I do

Custom WordPress themes, ACF-driven component systems, plugin development, and e-commerce integrations.

  • Custom theme development (ACF Pro flexible layouts)
  • Plugin architecture + shortcodes
  • WooCommerce builds + optimization
  • POS + store data migrations

How I work

Clean implementation, editor-friendly builds, and realistic maintenance workflows.

  • Reusable components + clear naming
  • Security & stability considerations
  • Performance-first front end
  • Documentation + handoff support

Best fit projects

When you need custom functionality without a fragile stack.

  • Small–mid e-commerce brands
  • Service businesses needing speed + clarity
  • Teams using WPBakery / Elementor
  • Sites that need ongoing support

Featured Work

WordPress Plugin

Pet Weight Calculator

A lightweight calculator tool built as a reusable WordPress plugin and embedded via shortcode for easy demos and deployment.

Plugin + Shortcode
Front-end UI
WP-safe implementation

WordPress Plugin

WPBakery Hero Switcher

Theme-agnostic hero selector for WPBakery sites. Build multiple hero variants in-editor, render only one on the front end.

WPBakery-friendly
Global + per-page
Optional ACF Options

Client Work • Development

Modern Baby (Victoria, BC)

Custom WordPress theme development using ACF Pro flexible layouts, plus Lightspeed POS → WooCommerce integration and store data migration.

ACF Flexible Layouts
WooCommerce
POS Integration

Note: Visual design/branding by Ember Marketing Co.; my role focused on custom development and systems integration.

Services

Custom WordPress Themes

ACF Pro flexible layouts, reusable components, and editor-friendly systems.

  • Flexible layout architecture
  • Template + block patterns
  • Performance-minded front end

WooCommerce + Integrations

From store builds to POS syncing and data migration.

  • POS → WooCommerce migration
  • Inventory + product sync workflows
  • Checkout + conversion cleanup

Plugins + Custom Tools

Lightweight plugins for real site needs (not bloated stacks).

  • Shortcodes + admin UIs
  • Builder-friendly embeds
  • Documentation + handoff

About

I’m Riley Inniss — a web developer focused on building clean, maintainable WordPress implementations with a practical, user-centered approach.
I work with agencies and business owners to ship stable sites, improve performance, and create tools that reduce friction for both users and staff.

Contact

Want to collaborate or need help with a WordPress build, WooCommerce integration, or custom plugin?

Living and working on the traditional territories of the Sinixt Nation, Ktunaxa Nation, and Syilx Nation.